Soku AIBlog
Insights, tutorials, and updates from the Soku AI team.
How Much Do Facebook Ads Cost in 2026? CPM, CPC and CPA by Objective
Facebook ads cost about $15 per 1,000 impressions, $0.60 per click on traffic campaigns, $27 per lead and $39 per e-commerce purchase in 2026 (published medians). Where each number comes from, how Meta's auction and billing actually set your price, and the CPM-to-CPA math to budget by objective. Verified 2026-10-07.
15 min read · October 7, 2026
How Much Does Google Ads Cost in 2026? CPC by Industry and Budget Math
How much Google Ads costs in 2026: the median search CPC is $5.42 and median cost per lead $66.69 (WordStream/LocaliQ, 13,474 US campaigns). How the auction sets your price, how daily budgets and billing limits work, and a CPC × conversion rate budget worksheet for 23 industries.
15 min read · October 7, 2026
Paid Media Benchmarks by Industry: ROAS, CPA, CPC and CTR (2026)
A maintained reference table of paid media benchmarks by industry — CPC, CTR, conversion rate and cost per lead — where every number carries its source, date, sample size and comparability caveat. Plus an honest account of the figures we refused to publish.
15 min read · July 24, 2026
World Cup 2026 Ad Creative Playbook: AI Templates, Localization & Speed
World Cup 2026 AI ad creative playbook — 48 teams, 104 matches, $10.5B ad spend, and how AI-powered tools help brands produce, localize, and optimize ad creative at tournament speed.
14 min read · April 1, 2026
Why AI Ad Automation Tools Get Your Account Banned (And How to Prevent It)
AI ad tools are getting Facebook and Google Ads accounts permanently disabled. Learn how rate limit violations, unauthorized writes, and bot-like behavior trigger bans — and what a safer architecture looks like.
12 min read · March 27, 2026